IBM: The CMO Revolution Report
Five growth moves to win with AI: heal from inside out, align teams, integrate systems. How to move AI efforts out of pilot purgatory.
Read on IBM →Marketing Dive: 9 Predictions for 2026
Brands push limits of AI creative—Svedka running AI-generated Super Bowl spot. Authenticity concerns remain the wild card.
Read on Marketing Dive →Google IRG: CMO AI Adoption Survey
Institute for Real Growth studying how AI impacts marketing leadership. CMOs play pivotal role in enterprise-wide adoption.
Read on Think with Google →HubSpot: AI Marketing Automation Stats
Companies using AI automation see 42% more content output and 27% higher conversion rates. 75% of top B2B teams use predictive analytics.
Read on KEO Marketing →29 AI Marketing Tools Reviewed
Integrations with ActiveCampaign, Adobe Analytics, HubSpot, Tableau. Enhanced dashboards delivering clearer insights.
Read on TheCMO →💡 My Take
Read this one: Trust is the currency we're spending fastest. CMSWire's breakdown of how AI erodes it is essential reading.